This is a Society of Children’s Book Writers & Illustrators event and is open to the public.
This is a Society of Children’s Book Writers & Illustrators event and is open to the public. All writers are welcome. To reserve your seat, buy your ticket.
How will readers discover your book? Marketing! But whose job is it? Will your publisher take care of it? Or do you have to do it yourself?
Marketing a book is a partnership between authors/illustrators and their publishers. Join Laura Antonacci, Marketing Director at Chronicle Books, as she gives us a peek inside the journey of marketing a book from the publisher’s perspective.
Her talk will also cover:
- What do publishers do for the marketing and publicity of a book?
- What marketing should authors and illustrators be doing on their own?
- How can authors and illustrators create great relationships with their publisher’s marketing
and publicity team?
- What marketing made bestsellers successful, and what can you learn from them?
- And MUCH more!
Laura Antonacci is the Marketing Director of the Children’s Division at Chronicle Books. She has over a decade of marketing experience in the publishing industry, working at Random House, Penguin Books, and Simon & Schuster.